Ocean.io 1.2.0 – What’s new?
It’s time for our first Ocean.io product update. This will be the first of a series of posts in which we highlight our development process. The goal is to give you a glimpse into the features we are proud of releasing as well as sneak peeks into what’s coming in the next version of Ocean.io. The January release of Ocean.io came with a bunch of bug-fixes, performances improvements, and also some greatly anticipated new features. We can’t wait to show you the fruit of our efforts and help you improve your email workflow.
We are happy to announce that Ocean.io version 1.2.0 comes with a much-improved company domain enricher, a feature particularly requested by our users. The latest version of our domain enricher uses advanced machine learning algorithms to identify and display relevant and up-to-date company information directly in your Ocean.io sidebar. This means that you will see drastically improved identification rates with the companies you communicate with.
Four levels of matching and verification of companies
Giving you more data about the companies you interact with helps you spend less time doing research. Also, to further improve your email interaction, Ocean.io version 1.2.0 introduce new states of verification and matching, allowing you to reduce your due-diligence process to a mere glance at our new Ocean.io verification badges.
Companies with a green checkmark have been verified by our Ocean API. This means that we have found a registration number in an official company registry, verified it as a legal entity and that the company is operating.
Out of business companies
Same as with the verified companies, the red badge lets you know that the company has an official registry number and was verifiable in an official company registry. However, the company status registry returned that the company is out-of-business, caution is thus advised when interacting with the company.
The blue exclamation mark status symbolizes a company where we were able to identify a registration number, but which we could not verify in an official registry. This might be due to accessibility issues with the company registry, or maybe the company does not officially exist.
Should we be unable to identify the sender email domain with an official registry number yet find information worth displaying, such as social media addresses, you’ll be presented with a light version of our company profile. As we were unable to identify the company behind the email, you’ll get the website address as the section headline, and all the relevant information underneath. An example of this could be emails sent from a personal blog.
As before, hovering the company name or the verification badge will provide you with more information about the company status; including registry number, company date of establishment and dissolve date when applicable. This should help you gain a better understanding of the companies that you interact with, and reduce your due-diligence workload.
Performance, performance, performance
Never have we had more users, and never have we been able to identify more emails than we do now. January saw the biggest increase in our user base yet; we now have more than 15,000 active users from all over the world. Furthermore, January allowed us to break a new record in terms of the number of emails that Ocean.io can identify. Throughout January we saw a drastic increase in the number of emails where we can identify the sender, with 14 % better matching. We’re tremendously proud of this, and with our improvements to Ocean.io, we’re sure to see a continued increase in mail identification rates.
A more delightful Ocean.io experience
Increasing the number of companies and people that we can identify isn’t the only improvement to the Ocean.io experience. The January version of Ocean.io features improved content load-in to enhance your experience.
While we want to present the identified result as fast as possible, we also know that internet connections can be fickle at times, this is why we’ve introduced a content preloader, which will be displayed until the content has finished loading.
Furthermore, to help enhance the content load-in process, all fields will now fade-in depending on their readiness. Not every piece of data is available at the same time, and as a result, some will take a longer time to load-in than others. Loading the content in asynchronously should give you a more smooth experience, which we hope you take as much delight in it as we do.
What’s on the horizon for the next few months?
The January update marked a milestone in the history of Ocean.io. Never before have we launched as many feature and performance upgrades in one release. However, this does not mean that we are going to rest on our laurels for the upcoming releases.
Improvements to our company matcher are a priority as well, and we are sure to see an improved version of it shortly. While we believe that the current version of the company matcher can provide a layer of information unparalleled by any other, we will continue to improve its speed and performance over the next few months.
Finally, we want to thank you, the user, for being a part of our journey. Ocean.io would not be what it is without you.